York Nordic is very proud to announce that our owner/operator, Lauren DeLong, was a semi-finalist in the T9 Pitchfest Outdoor Edition 2023! T9, title nine, is a small, woman-run and owned company "committed to the idea of women owning and risking and leading" that believes "that the outdoors and a good workout can be the antidote to many of life's problems." Recently T9 held its 6th annual Pitchfest Outdoor Edition, a two-day, in person opportunity for women to share their business stories and products with the T9 community and compete for the coveted winning pitch. Our very own Lauren DeLong took on the challenge by featuring the new Motivator Walking Poles and made it to Semi-Finalist! An amazing accomplishment and appropriate recognition for a leader in the Nordic walking community with the passion to create a unique new product that has been helpful to many in a short period of time.